Projects

The Box Naples

Project facts

Status: Pre-Development
Address: 6060 Collier Blvd
City: Naples, Florida
Region: Southwest Florida
Submarket: Naples; Bonita Springs
Amenity tier: Premium
Key amenities: Concierge Services, Owners' Clubhouse/Lounge, Smart Access & Wi-Fi, Gated Access & Security, Video Surveillance
Construction: Block
Finish level: High-Quality
Flood zone: AE

Location Summary

Naples / Naples; Bonita Springs Overview

The Box Naples is planned for 6060 Collier Boulevard in East Naples, on the stretch of Collier Boulevard that runs south of US 41 East toward the Judge S.S. Jolley Bridge and Marco Island. The address is the hinge between the Naples mainland and Marco Island: gated golf and preserve communities line the boulevard, and Marco Island's Gulf-front homes are roughly 15 minutes south across the bridge. It is the southern gateway of the Naples; Bonita Springs corridor, which the platform describes as the wealth capital of Southwest Florida and whose collectors treat enclosed suites as extensions of the estate.

The immediate trade area is established rather than ultra-prime. Seasonal and retiree ownership dominates, with nearly 30 percent of housing units within 5 miles held for seasonal use and a 5-mile median age of 58, the profile of second-home owners who need secure, climate-controlled space for a vehicle, boat trailer, or toys while they are away. At the metro level, Naples to Marco Island reports per-capita income of $63,250, among the highest of any U.S. metro, and Florida led all states with about $20.6 billion of net income in-migration in the latest IRS year, driven by the absence of a state income tax. The corridor carries the region's highest pricing at a $560 per square foot trailing-twelve-month median on 35 sales.

Access runs north on Collier Boulevard to US 41 East in about 5 minutes and to Interstate 75 at Exit 101 in roughly 15 minutes, where FDOT's $97 million reconstruction of the I-75 and State Road 951 interchange, underway since early 2023, is scheduled to finish in late 2026.

Current Events & Infrastructure

Marco Island Executive Airport hangar and master plan: About 2 miles south of the site on Mainsail Drive, the county-run airport opened a $3.5 million, 12,000 square foot bulk aircraft storage hangar in November 2025, funded in part by FAA and FDOT grants, after peak-season demand left 60 to 70 aircraft parked in open areas. In June 2026 Collier commissioners approved a $499,170 FAA grant application for the airport's first master plan update since 2006, the step that unlocks funding for future runway and facility work. It confirms a growing private-aviation base next door whose owners already pay for enclosed, weather-protected space.
Cassia Naples apartments: Greystar and Whitman Peterson broke ground on a 328-unit rental community on nearly 24 acres at US 41 East and Greenway Road, about 3.5 miles southeast of the US 41 and Collier Boulevard junction and roughly 10 minutes from the site, after buying the land for $15.78 million in September 2025; first units are expected in February 2027. New renters add density with little on-site space for vehicles or equipment.
Marco Island bridge bond: Marco Island voters approved a $23 million general obligation bond in August 2026, confirmed by recount on August 21, to fund a 10-year plan replacing the Caxambas Court and Goldenrod bridges and repairing three others, about 15 minutes south of the site. The program protects the island's canal-front housing stock, the high-value waterfront market directly across the bridge.

Key Demand Drivers

Collier Boulevard south of US 41 is lined with gated golf, preserve, and waterfront communities where association rules typically restrict boats, trailers, and extra vehicles in driveways, so seasonal owners need secure, climate-controlled space minutes from home and the Marco Island bridge.

Fiddler's Creek: The roughly 4,000-acre master-planned golf community fronts Collier Boulevard and US 41 East around the site, with less than one-third of its land developed for residential use and the balance in preserves, lakes, and golf, a low-density, amenity-rich format that concentrates affluent seasonal owners within a few minutes' drive.
Marco Island Executive Airport: About 2 miles south, the airport operates a 5,000-foot runway and regularly sees 60 to 70 aircraft parked in the open during peak season, a private-aviation owner base that overlaps directly with collector-vehicle ownership.
The Isles of Collier Preserve: Minto's waterfront community on the Cypress Waterway, off Collier Boulevard between the site and Marco Island, is now officially sold out, with residents served by a resort-style pool, waterfront restaurant, kayak launch, and miles of trails.

Location Highlights

MSA Position: Naples to Marco Island is one of the highest-income metros in the country at $63,250 per capita, and the site sits on its southern growth edge between the mainland and Marco Island.
Enthusiast / Collector Culture: Naples' collector community, organized around club events and cars-and-coffee gatherings, is a 20-minute drive north, while Marco Island adds a deep boating and private-aviation culture immediately south.
Infrastructure & Recreation: The site is minutes from the Marco Island bridge, Marco Island Executive Airport, and the Ten Thousand Islands waterways.
Market-Specific Factor: Nearly 30 percent of housing within 5 miles is seasonal and 54.9 percent of residents are 55 or older, owners who leave vehicles and boats behind for months and value gated, monitored, concierge-served space.
Tax & Quality of Life: Florida levies no personal income tax, the primary structural draw for Midwest and Northeast in-migration.
High Net Worth Concentration: 1,082 households earn $200,000 or more within 3 miles of the site, rising to 2,267 within 5 miles and 3,501 within 7 miles, with median home values near $481,000 at 3 miles.

Area Demographics (ACS 2024)

Wealth Index: 4.9 / 10 (SCK portfolio-relative)

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